Unifiller | 20x20 Trade Show Booth | IDDBA 2024 | Houston, TX

Enterprise-Quality Exhibit Design with Boutique Service

At IDDBA 2024 in Houston, TX (George R. Brown Convention Center), KSM Exhibits supported Unifiller with a 20x20 turnkey booth built for high-quality conversations and clear product storytelling. The design centered on a bold, high-contrast branded back wall with integrated media for demos, a welcoming reception counter for quick introductions, and a comfortable mix of lounge seating and café tables to support everything from casual walk-ups to longer buyer discussions.

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Project Specs
Client: Unifiller · Show: IDDBA 2024 · Booth: 20x20
Venue: George R. Brown Convention Center · City: Houston, TX · Date: June 9, 2024
Focus: IDDBA brings together retailers, distributors, brokers, manufacturers, and category leaders across dairy, deli, and bakery—creating a high-intent environment to compare equipment, discover new ideas, and build partnerships that keep the industry moving forward.

Event site: iddba.org

Highlights

Branded feature wall with integrated monitor placement to support demos, messaging, and product education
Front reception counter for fast lead capture and immediate brand recognition from the aisle
Comfort-forward meeting layout: lounge seating for longer talks plus café tables for quick buyer check-ins

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